Privacy, Data and GDPR Policy
Unit 4 Colliton Barton, Broadhembury, Honiton, Devon, EX14 3LJ, United Kingdom
Email: pioneer4x4@outlook.com · Tel: 01404 643149 · Web: www.pioneer4x4.com
Data contact: pioneer4x4@outlook.com
We collect and use certain personal information when you make an enquiry, register on our website, or place an order. We will only collect what is necessary for the purposes described in this policy.
The types of personal information we may collect include:
— Name, email address, telephone number and delivery/billing address.
— Order and transaction details, including payment information (processed securely via our payment provider — we do not store full card details).
— Communications you send us, including enquiries and warranty or returns requests.
— Website usage data collected via cookies (see Section 7).
We use your personal information only for legitimate business purposes, including:
— Fulfilling and administering your order, including arranging shipping and delivery.
— Processing payments and sending invoices or statements.
— Contacting you about your order, warranty matters, or product safety issues (including recalls).
— Enabling your use of services available on our website.
— Sending you relevant product updates or marketing communications, where you have opted in or where we have a legitimate interest to do so. You can opt out at any time.
— Complying with our legal and regulatory obligations.
We do not sell your personal data to third parties. We may share your data with trusted third-party service providers who process it on our behalf, including:
— Shopify Inc. — our e-commerce platform and store host (data may be processed outside the UK; Shopify maintains UK GDPR-compliant data transfer mechanisms).
— Payment processors (e.g. Shopify Payments, Stripe) — for secure handling of card transactions.
— Shipping carriers (e.g. Royal Mail, DHL) — to fulfil and track your delivery.
— Email and marketing platforms — where you have opted in to receive communications from us.
Under UK GDPR and the Data Protection Act 2018, you have the right to:
— Access a copy of the personal data we hold about you.
— Rectify any inaccurate or incomplete data we hold.
— Erase your personal data (the “right to be forgotten”), subject to legal retention requirements.
— Restrict or object to the processing of your data.
— Data portability — receive your data in a commonly used, machine-readable format.
— Withdraw consent at any time where processing is based on consent.
— Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk if you believe your data has been mishandled.
To exercise any of your rights, please contact us in writing at the address above or by email to pioneer4x4@outlook.com.
We will not charge a fee for handling your request. We will respond within one month of receipt. We may ask you to verify your identity before processing your request.
In some circumstances we may be unable to fulfil a request — for example, where we are required by law to retain certain data. We will explain the reasons if this applies.
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including meeting legal, accounting and regulatory obligations.
As a general rule, we hold customer and transaction records for up to 7 years in line with HMRC requirements. After this period, data is securely deleted or anonymised.
Where you have opted in to marketing communications, we will retain your contact details until you opt out or ask us to remove them.
Our website uses cookies — small text files stored on your device — to help the site function correctly and to improve your experience. Cookies we use include:
— Essential cookies — required for the site and shopping cart to function.
— Analytics cookies — to understand how visitors use our site (e.g. Google Analytics).
— Marketing cookies — used where you have consented, to show relevant advertising.
Contact us at pioneer4x4@outlook.com or call 01404 643149 and we’ll respond within one month.